ABOUT ME:
I am Internet Search Marketing Professional who specializes in SEO (Search Engine Optimization), Social Media, Word of Mouth Marketing and Search Marketing Strategy. I am having close to 6 years of experience & about 3 years experience in the online world from both an extensive technical viewpoint from programming and databases to a deep understanding of marketing websites online through search engines and other web 2.0/3.0 sites.
Visit my personal website:- www.afzalkhan.org
Online Marketing Expert Resume
Chennai, India
E-mail:
afzal.bpl(@)gmail.com
mail.afzal(@)hotmail.com
afzal_mits(@)yahoo.co.in
Professional Experience
Hexaware Technologies Limited. Chennai, India
http://www.hexaware.com/
July 2007 – Present
Sr. Executive (Corporate Web Marketing) | SEO/SEM/PPC Specialist
SEOValley Solutions Pvt. Ltd. Bhopal, India
http://www.seovalley.com/
August 2005 – June 2007
Client Manager of Search Engine Optimization | SEO Specialist
•Search Engine Optimization: Evaluated and tested existing site's content, layout, server infrastructure; Keyword Market Research on targeted markets searching habits. Created competition analysis reports, rank reports, analyzed existing data from server logs and created statistical analysis to project current search engine traffic patterns. Used ethical "white-hat" Search Engine Optimization techniques to produce solid high rankings for numerous keywords in Google, Yahoo, MSN & other search engines.
• Developed and implemented wide SEO "Best Practices" policies/documents:
- HTML Coding Guidelines (W3C Markup Validation)
- Theme based page / website structure
- Keyword Research (searches, relevance, daily prediction, competition)
- Title, Description and Keyword Meta Tag Guidelines
- Content Copywriting Guides
• SEO Management: Managed relationship with internal SEO Experts/Linking Experts/Consultant team, co-coordinating team by motivating and guiding them. Work with Design and Code Teams to ensure Design and Coding maintains SEO Standards set forth delivering best possible ranking and traffic solution to Client’s web portal. Trained and managed team of SEO consultants.
• Internet Marketing: Developed Company/Product Branding strategies with high success rates. Created in-house research plans, which included: Focus and Peer Groups, Online Polls and Public Awareness functions, Blog and Forum’s Posting. Manage all facets of search engine marketing campaigns including paid and natural search.
• Web Development / Site Optimization: Developed web applications for e-commerce, online portals, accounting, project management, and inventory automation. Web page optimization of navigation, load times, graphics, XHTML 1.0 and CSS 2.0 - W3C cross-platform and browser compliance. This directly increased traffic & sales; which decreased maintenance and capital expenditures for department.
Vision Force Bhopal, India
http://www.visionforce.co.in/
August 2004 – July 2005
Assistant Manager (Events & Brand Promotion)
The Clientele includes Nokia, Tata Indicom, Airtel, Reliance Infocomm, Hero Honda, TVS, ITC, Mahindra, P & G, Sify I Way, HDFC & ICICI Bank and various major corporate.
• Special Events Planning/Production: Expertise in concept development, direct sales, marketing, advertising, public relations, and all event operations including site design and layout, security, crowd control, financial accounting and overall administration.
• Sales and Marketing Promotions: Created and produced multi-faceted city-wide community celebrations and festivals, sporting events, cultural celebrations, major concerts, trade shows, sponsor development and special event marketing.
• General Management: Excelled in organizing very large and diverse groups of people and managing multi-faceted projects in the hospitality and special events industries. Results driven, detail oriented manager skilled in all areas of sales and marketing, advertising, production, business development, customer service, internet marketing, public relations and administration.
Primera Communication Pvt. Ltd. Mumbai, India
December 2002 – April 2004
Primera Communication an American based Joint Venture India Based MNC, In alliance with Hutchison Essar, Idea Cellular Ltd for Telecom Services, Standard Chartered Bank for banking and Toplines for Security Services.
Team Leader (Banking & Telecom Section)
• Expertise in concept development, direct sales, marketing, customer acquisition, client representation and to achieve sales target, team target through direct marketing.
• Training and developing of all new entrants and delegating the responsibility.
• Managing the office, over looking administration, recruiting new candidates for further expansion.
Education
• Symbiosis Center for Distance Learning (SCDL), Pune: Post Graduate Diploma in Business Administration [Specialization Marketing], perusing 3rd Semester.
• Madhav Institute of Technology & Science, Gwalior: Bachelor of Engineering (Electrical), Passed out in year 2002 with 67% aggregate degree.
• CRISP, Bhopal (Conducted by Ni2 Designs, Pune): Certificate Course on VLSI Technology.
Technical Skills
• Server/Internet Applications: Blogs, IIS, SQL Server, MySQL, Apache, MS Project, DNS, SMTP, POP3, Terminal Server, Internet Explorer, Firefox, Mozilla, Netscape Navigator.
• Operating Systems: Windows 95/98/ME/XP, Windows NT Server/Workstation 4.0, UNIX.
• Programming Languages: C, C++
• Web Programming: XHTML, HTML, DHTML, CSS, JavaScript, PHP, ASP, VBScript, FrontPage, Server Sided Programming, and other scripting languages.
• Working knowledge of SEO tools such as Word Tracker, Overture, Keyword discovery, HTML validators, Keyword Analyzers ,Link Popularity Anaylizer, Page Snooper,Knowledge of DreamWeaver, Cute FTP, Edit Plus
Additional Information
• Won 1st Prize at College Level Competition in Carry Catcher & Sketching.
• Participated in Paper Presentation Contest at Techkriti 02 at IIT, Kanpur & TechnoSearch 2001 at MANIT, Bhopal.
• N.C.C. 'B' Certificate Holder
Articles
• Written product reviews on movies, music, books, bikes, cars, electronic goods and other products and services on Moutshut.com (http://www.mouthshut.com/user/afzee.html)
• Del.icio.us - social book marking (
My Blogs
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My Forum
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References:
• Personal and Professional references available upon request.

